Jay & Ciara's Hitting The Road

Jay-Z has officially announced that he and Ciara will be hitting the road with a full band this Summer. Five dates have already been confirmed by representatives of Jay.

Ciara will open for Jay-Z on select dates on the tour. On a recent post on her Twitter page, Ciara wrote:

“I will say it because the information has been leaked…me and Jay Z will be doing a 10 city tour run together! more details coming soon [sic]!”

Below are 5 confirmed dates and locations so far:

July 3 Las Vegas, NV The Pearl at the Palms Casino Resort

July 4 Las Vegas, NV The Pearl at the Palms Casino Resort

July 7 Chicago, IL Charter One Pavilion at Northerly Island

July 10 Uncasville, CT Mohegan Sun Arena

July 12 Atlanta, GA Chastain Park Amphitheatre

Million Dollar Jay Concert A Flop.

Jay-Z’s superstar presence was not enough to make a recent Arizona Stadium concert a success, as event promoters confirmed the show posted a loss of $917,000.

The "Last Smash Platinum Bash" was organized by the Associated Students of the University of Arizona (ASUA), who paid Jay-Z $750,000 to perform. Arizona Stadium, which is known for football, had not hosted a concert in 32 years.

According to estimates, the student union gave away over 4000 tickets in hopes of securing valuable marketing deals with newspapers and radio stations.

In total, the concert cost $1,420,000, while tickets and merchandise purchases only posted $503,502.

Jay Z. Slams new deal with Coca Cola

Jay-Z's push into the world of advertising and marketing continues, as his Rocawear company will help soft drink giant Coca-Cola relaunch its Cherry Coke line of soda.
According to industry trade publication Brand Week, Jay-Z will help design the can and the television commercials, in addition to appearing at the relaunch of the Cherry Coke brand on Feb. 7 during New York's Fashion Week.
Coca-Cola hopes the new union will be fruitful, as the Cherry Coke brand has relaunched three times since its debut in 1985, and has seen sales lag behind rivals' cherry cola products.
Jay-Z's can will feature a cityscape design, and a full marketing blitz for Internet, radio, TV and print will start early next month. A Jay-Z song will be featured as the commercial's soundtrack.
The rapper landed the deal with coke after an eight-minute video clip from Jay-Z's Radio City Music Hall started appearing on various Internet file trading sites.
"It's his new opportunity to expand his standing in the business world," Jameel Spencer, CMO, Rocawear said. "Besides just recording, he's making TV commercials and campaigns for brands . . .who is better than Coke? They're the biggest...His role is helping brands not get it wrong the way McDonald's did with African Americans rapping about French fries... There's a reassurance that they won't appear like an out-of-touch uncle trying to act cool."
In related news, Jay-Z will appear in a new Superbowl XLI commercial with former Miami Dolphins coach Don Shula, promoting Bud Light.
The rapper, born Shawn Carter, has been co-brand director for Budweiser Select since Oct. 2006.
Jay-Z also recently announced a partnership with GM to produce "Jay-Z Blue," a custom color for the auto maker's Yukon Denali SUV.