The "Last Smash Platinum Bash" was organized by the Associated Students of the University of Arizona (ASUA), who paid Jay-Z $750,000 to perform. Arizona Stadium, which is known for football, had not hosted a concert in 32 years.
According to estimates, the student union gave away over 4000 tickets in hopes of securing valuable marketing deals with newspapers and radio stations.
In total, the concert cost $1,420,000, while tickets and merchandise purchases only posted $503,502.
No comments:
Post a Comment